327 Trainers

The New Balance 327 is a modern take on the iconic NB running shoe silhouette, with a padded collar, suede and nylon details, Eva midsole and a chunky outsole with rubber pods for extra support and grip. The 327 features that famous N-logo on the side and is a vibrant, classic staple with retro looks and a sharp modern edge in purple.

• Product code : NBW327PU-PURPLE

A classic on the sportswear scene that started out selling arch supports to police officers and waiters in the early 1900s, New Balance has re-emerged as a fashion must-have in recent years and, with stylish collaborations from J.Crew to Stone Island, the iconic sneakers are going nowhere.