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£100
A cult brand, New Balance reimagines its iconic 327 trainers as part of its latest collection. Opting for a retro aesthetic, the sportswear powerhouse takes it back to the 70s with this low-top silhouette featuring a chunky ridged sole. The cushioned style offers maximum comfort for when you’re heading out on your morning run, or just getting your steps in. Oh, and of course, they sign off with the instantly recognisable logo on the side.
A classic on the sportswear scene that started out selling arch supports to police officers and waiters in the early 1900s, New Balance has re-emerged as a fashion must-have in recent years and, with stylish collaborations from J.Crew to Stone Island, the iconic sneakers are going nowhere.