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£118 £167
The Good Icon jeans are designed from ultra-soft and stretchy denim that hugs the body. These jeans fit straight through the length, finishing with distressed detailing to the ankles and pockets.
Good American, curated by Reiss, is a collection designed to work perfectly with your existing Reiss wardrobe. Innovative, solution-led denim and lifestyle garments champion inclusivity, enhance curves and represent body acceptance. By women, for women.
Good American designs jeans, bodysuits, swimwear and other everyday basics for women with body positivity and inclusivity in mind. Sizes run from 4 to 28, and pieces are shown on different sized models. The B-Corp certified brand was created by Khloe Kardashian and Emma Grede.