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£71 £119
No man’s wardrobe is complete without a wear-with-everything camp-collar shirt. Cut from breathable organic cotton with a luxe waffle texture, the Helston has an easy relaxed fit and a neat straight hem. Team yours with jeans, shorts or even under tailoring for smart-casual dress codes.
Born and bred in East London, this brand’s urban aesthetic is still its signature. Its leather jackets are legendary, but you’ll also find dresses with a boho vibe, and casual essentials from knitwear to footwear.